PACKAGING OF THE WORLD FEATURED OUR DESIGN FOR PREMIUM WINE
Branding and packaging design we created for Atao Reserve Red Blend have been featured on Packaging of the World, one of the most notable website for packaging design inspiration.
WINE BRANDING AND PACKAGING DESIGN
Atao Reserve Red Blend is the newest masterpiece from the Polkura Winery.
Atao comes to life after a meticulous selection in the vineyard and spending 12 months in French white oak barrels at the estate.
The flavor of black and red fruit, along with vanilla and toffee from the oak, com come together in a delicious full-bodied wine.
Colchagua Valley - Chile
Atao is a slang term in Chile that is used when you are in trouble. Like "I'm tied up" in English. The name connotes the moment of relaxation that the drink proposes.
Our solution was to design the logo in a handmade font, with the intertwined letters conveying the meaning of the brand name. We created a rich brand that catches the eye at first glance. The gold stands out against the black background and the font envelops the consumer.