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Leather Goods
LouxLeather is a distinguished addition to Peles Pampa's line of leather brands, supplying top-tier leather to the automotive and furniture industries. The brief was to carve out a position as a paragon of trustworthiness and expertise in a market crowded with established players.
The logo pairs a serif wordmark with an interlaced "LL" icon shaped like a leather hide — a mark that reads as strength and expertise at a glance. A palette of deep blue leather tones with accents of brown and beige conveys solidity and maturity, with just enough elegance to sit in the upscale segment of the industry.
Envelopes, folders, business cards and product brochures all carry the same hide-shaped monogram and unmistakable restraint — a system built to move as convincingly through a boardroom as it does across a showroom floor of rolled leather.
