Bonevi® Branding Project Featured on World Brand Design Society
We are thrilled to announce that our branding project for Bonevi® has been recognized and featured on the esteemed platform of World Brand Design Society (WOBDS). This recognition is a testament to our team's dedication, creativity, and strategic vision in crafting a brand identity that truly stands out in the competitive wine industry.
The Essence of Bonevi®: Elevating the Wine Experience
Bonevi® is more than just a sparkling wine; it's an immersive experience that indulges the senses. With Bonevi® Sparkling Wine Express, the wine industry witnessed a revolutionary approach to dispensing bubbly, enhancing sustainability while elevating the drinking experience. Each pour delivers perfectly chilled luxury, setting a new standard in wine enjoyment.
Challenges: Crafting a Unique Identity in a Crowded Market
When Bonevi® approached us, they faced the challenge of establishing their brand identity effectively in a market dominated by traditional wine brands. Our task was to communicate the uniqueness and luxury of Bonevi® in a way that resonated emotionally with the target audience, particularly sophisticated and modern women.
Solution: Defining a Distinct Brand Identity
Our strategy began with defining a brand identity for Bonevi® that aligned seamlessly with their mission and values. We crafted a custom logotype that exudes luxury and elegance, with diamond facets symbolizing premium quality. The contemporary font reflects modernity, while a lilac color scheme adds a touch of femininity and magic, appealing directly to Bonevi's target demographic.
Impact: Transforming the Wine Industry
The results of our branding efforts were transformative for Bonevi®. The brand successfully differentiated itself in the market, attracting a new audience of sophisticated consumers seeking a premium wine experience. The visual identity and messaging resonated particularly well with modern women, driving increased engagement and sales.
Continued Success and Innovation
Bonevi®'s participation in prestigious programs like the Inovativa Brasil and the introduction of innovative franchising options further solidified its status as a trailblazer in the industry. By aligning quality, sustainability, and innovation with a compelling brand narrative, Bonevi® continues to thrive and expand its market presence, setting new standards for excellence in the wine industry.

We are immensely proud to have partnered with Bonevi® on this journey, contributing to their ongoing success in delivering high-quality beverages and experiences that delight consumers and drive business growth. Thank you to World Brand Design Society for featuring our work, and cheers to Bonevi® for raising the bar in the world of wine!