Brand Creation, Brand Articulation, Brand Narrative, Brand World

Jacques Kharlakian is a jewelry based in São Paulo, Brazil. 

The challenge was to develop a luxury brand, emphasizing the founder's family traditions and attract a refined audience. 

We built a majestic and elegant brand with an authoritative and exquisite attitude. The identity we created features a crest with the company's initials and royal elements, serif logotype and noble color palette, all harmonized to create a unique experience.

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