brand design for apparel
FROSTTOWN was early settlement in what is now Houston, Texas, established in the 1830s. Its position along the Buffalo Bayou sparked an economic boom at the onset of the industrial revolution which, ironically, led to its demise. Railroads and manufacturing developed rapidly and the growth of Houston proper swallowed Frost Town whole, leaving no historic marker in its wake.

The settlement’s eradication by industry is a forgotten piece of Houston lore. As the city has become a giant in the oil and gas sector, Frost Town looks to lead its emergence as a hub for design. What functionality killed, art will bring back.
identity design for clothing line
FROSTTOWN® is a lifestyle brand located in Houston, Texas - USA.

The goal was to build a new fashion brand with dynamic and bold communication, with a mysterious vibe.

We've developed a brand personality embracing a modern concept in a non-obvious way.
brand design for clothing label
lifestyle brand design
fashion branding design
branding Houston
branding design for style brand
visual identity design for clothing brand
apparel brand and logo design
brand identity design for clothing store
logo design for clothing brand
branding for clothing label
branding texas
branding agency Houston
branding agency texas
design studio Texas
brand design studio Houston
brand design studio Texas
fashion identity design Houston

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